Natural Fashion was founded in 2023 with the vision of making a global impact on the environment.
The name Natural Fashion came about as we are a sustainable brand, and decided that we wanted to use mostly natural and sustainable fabrics. These are fabrics such as 100% Organic Cotton or 100% linen, which will help reduce our impact on the environment and be more sustainable. The use of these materials is not only good for the environment but also gives us good quality clothing that, when taken care of, will last a long time.
Aside from being sustainable, Natural Fashion also focuses on women empowerment. We aim to make women feel confident and good in our clothes, regardless of size, height, age etc.
Natural Fashion, a newly-launched brand plans to tap the UAE fashion industry and is keen to create more awareness of the brand to women across the UAE.
Ella Swan, Fashion Designer and Founder of Natural Fashion
